- 1 Rudy's 1-2-3 Shower Essentials
- 2 Saturdays NYC Clay Pomade
- 3 Barber & Co Aftershave Tonic
- 4 Comme des Garçons Parfum
- 5 Fatboy Sea Salt Pomade
- 6 Billy Jealousy Beard Wash
- 7 Fulton & Roark Solid Cologne
- 8 Saturdays NYC Shaving Cream
- 9 V76 Beard Oil
- 10 C.O. Bigelow Deluxe Gentle Cleanser
- 11 Aesop Scalp Treatment
- 12 Honest Amish Beard Balm
- 13 Malin + Goetz Moisturizer
- 14 Ursa Major Brighten Up Vitamin C Serum
- 15 L:A Bruket Facial Toner
- 16 Marvis Travel With Flavor Toothpaste Set
16 Grooming Essentials Every Dude Should Own
Whether this is your first time building out a skincare regimen or you're simply ready to level up from your single bottle of CeraVe, curating a new daily routine can prove overwhelming. But don’t worry, because we’ve put together a list of 16 men’s grooming essentials that can easily be incorporated in your day to day. From beard wash and gentle cleansers to solid cologne and sea salt pomades, these products will transform you into a well-groomed man in no time.
Rudy's 1-2-3 Shower Essentials
One of the biggest mistakes men make in the shower is using 3-in-one “solutions” as if the hair on your head has the same needs as the hair in you pits. That said, we’ll still let you be lazy with this simple kit from Rudy’s, the Seattle barbershop known for crafting Macklemore's infamous cut. Just make sure you slow down and take it one step at a time (pssst...conditioner goes after shampoo).
Saturdays NYC Clay Pomade
If you’ve got a Harry Style-esque hairdo or a super thick head of hair, a normal pomade will keep your hair set for like 5 seconds max. Luckily, Saturdays NYC has a solution for plentiful mops: their clay pomade, which offers a lasting hold, subtle matte finish, and light masculine scent.
Barber & Co Aftershave Tonic
Protect and nourish your skin post-shave with this refreshing tonic from Barber & Co. Aloe vera and lavender soothe irritated skin; witch hazel and bergamot keep your pores locked tight; and clary sage and black pepper smell like a dream.
Comme des Garçons Parfum
Unisex fragrances are becoming more popular by the minute and we totally get it—men are ready to break free of the amber-scented box. With fragrant notes of mint, lime, juniper berries, and more, this Comme Des Garçons scent was practically made for spring dates and summer beach trips. Plus, the bottle’s iconic logo makes it an accent piece on your bathroom counter.
Fatboy Sea Salt Pomade
Is being effortlessly cool your thing? If so, look no further than Fatboy’s sea salt pomade. It offers a light hold and ample flexibility—enough to convince your SO that you've actually gone product-free. If you need further convincing, you'll also catch subtle whiffs of the pomade's fragrant coconut oil and shea butter all day long.
Billy Jealousy Beard Wash
Your beard goes through the motions daily—what with being subjected to the sun, sweat, and, oh, yeah, all of that grease from the burger you had for lunch. When it comes to cleaning, regular soap just doesn't cut it, which is why we reach for a dedicated beard wash, like this one from Billy Jealousy. Aloe leaf juice keeps you hydrated, soy protein conditions, and honey extract protects you from natural elements.
Fulton & Roark Solid Cologne
Smelling fresh is a breeze with Fulton & Roark’s solid cologne. Slide your finger over the top, dab on your pulse points and leave your house smelling like sandalwood. It’s as simple as that.
Saturdays NYC Shaving Cream
Throw out the metallic bottle of mystery ingredients taking up space on your counter and pick up this tube of coconut and almond oil shaving cream from Saturdays NYC. The vitamin E- and vitamin A-enriched formula will save you from the sun and dreaded adult acne. Plus, the toothpaste-looking bottle ensures your roommates have no valid excuse for “mixing it up” with theirs.
V76 Beard Oil
If you’re looking for an easy way to keep your beard healthy and avoid coarseness, you’ll love V76’s hydrating formula. Just massage two pumps of the oil into your beard in the morning and let the saw palmetto and safflower do the repair work for you. To seal the deal, the blue cedar fragrance leaves a lasting woody scent.
C.O. Bigelow Deluxe Gentle Cleanser
When it comes to keeping your face clean, cleanser is an absolute essential. It rids your skin of surface oil, dirt, and any other bacteria you may have inadvertently picked up. This gentle cleanser from C.O. Bigelow smells just like a fresh grapefruit which makes waking up for your morning shower a bit more exciting.
RELATED: The Best Men's Basics for the Road
Aesop Scalp Treatment
If you’re cursed with a dry, flaky scalp, you need this treatment from Aesop. All you have to do is brush your hair, massage about five drops into your scalp, wait fifteen minutes, and let the oils do their thing. Perhaps the most exciting part? You can finally throw away your smelly dandruff shampoo!
Honest Amish Beard Balm
This beard balm from Honest Amish is made exclusively with natural and organic ingredients, so you know it’s a safe choice when it comes to keeping your beard in line. For best results, put the conditioning balm on after you’ve washed and dried your face.
Malin + Goetz Moisturizer
If you're not moisturizing your face daily, you're doing something seriously wrong. This oil-free, concentrated vitamin E formula is ideal for every skin type, whether you're looking for a boost of hydration or something that will keep your oily T-zone under wraps. PS: It's great for post-shave use.
Ursa Major Brighten Up Vitamin C Serum
All you really *need* in your skincare routine is a solid cleanser and moisturizer, but if you want skin as smooth as a Youtube celebrity's, you’ll want to add serum to the mix. This unisex option from Ursa Major brightens your complexion with the aid of vegan ingredients like rose hip, edelweiss, and aspen bark.
L:A Bruket Facial Toner
Looking to curate a morning facial routine that rivals that of American Psycho's Patrick Bateman? Start by using a toner (post-cleanser and pre-moisturizer) to remove additional debris and repair your skin’s surface. This one from L:A Bruket gets the job done right with refreshing witch hazel and chamomile extract.
Marvis Travel With Flavor Toothpaste Set
Keep this Marvis kit at the ready and packing for your next trip will be a cinch. The three-pack of Italian toothpaste includes classic mint, cinnamon mint, and whitening mint, each of which fight tooth decay, tartar, and plaque.
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