Excellent 2324 Reviews
Jetsetter Approved
This Hotel meets our standards
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What We Love

  • The details that pay tribute to the building's turn-of-the-century industrial roots
  • A lively rooftop bar with some of the best views of downtown La Crosse
  • Handmade chocolate treats at check-in and a 24-hour sweets shop
  • Luxurious bathrooms with rainfall showers and C.O. Bigelow toiletries

What To Know

  • Free WiFi
  • There are two spaces designed for meetings and events
  • The immediate surroundings of the hotel are a bit blah, but downton’s prettiest streets are within walking distance


  •  Free WiFi
  •  Gym
  •  Handicap-accessible
  •  Parking On Site
  •  Pet-friendly
  •  Restaurant
Disclaimer: This content was accurate at the time the hotel was reviewed. Please check our partner sites when booking to verify that details are still correct.
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Handsomely renovated factory with original details, a coffee shop, and a confectionery boutique

The Lowdown

As its French name implies, The Charmant is indeed charming. The 67-room, redbrick addition to downtown La Crosse occupies a former chocolate factory built in 1898. Now fully renovated, the five-story building displays original details like maple hardwood flooring, wooden beams, and weathered bricks, matched with industrial-chic contemporary furnishings in neutral tones (auburn leather sofas; light fixtures with edison bulbs). Some of the 67 elegant rooms, all with lofted ceilings and large iron-framed windows, have views of the Mississippi River. Dining options are varied, including the Restaurant, which turns out French-inspired dishes from an open kitchen, and the Lobby Bar & Lounge, a spacious room by the reception offering homey bites plus craft beers and cocktails. There’s also a coffee shop (which transforms into wine bar by night) and a 24-hour Sweets Bar selling handmade chocolates. The most sought-after space in the hotel, especially during the warmer months, is the Rooftop Bar’s lively outdoor patio with panoramic city and river views, where guests and locals mingle over wood-fired pizzas and cocktails.

In the Area

Historic downtown La Crosse has plenty of specialty shops, restaurants, and pubs. A couple of blocks from the hotel is Wisconsin’s largest antique mall, the three-story Antique Center of La Crosse, and steps away you’ll find Sartori Arts Gallery, which specializes in hand-crafted and custom-made jewelry. Stop for lunch at the old-school Buzzard Billy’s for authentic New Orleans cuisine, then grab dessert at Pearl Ice Cream Parlor, a 1930s-style soda fountain serving ice cream, malts, shakes, and handmade candies. Come nighttime, we suggest taking a short drive to The Mint, a farm-to-table restaurant serving dishes like baked trout with a caramelized leek and sunflower butter, and ending the evening at the Bodega Brew Pub, a relaxed hangout with a staggering selection of beers.

How to Get There

The Charmant Hotel
101 State St.
La Crosse, WI 54601 United States


5.0 Excellent 2324 Reviews
Early New years Eve getaway
Reviewed 1 day ago

Very nice.hotel...We had a wonderful early New Years Eve... We will certainly visit again when the weather is warmer. Never got a chance to use the claw foot tub and would like to spend more time on the beautiful attached deck ...off of our fifth floor suite..The view of the Rotary Christmas lights were breathtaking.Looking forward to another stay....

Hands down best hotel in Lacrosse
Reviewed 2 days ago

Go here every time I’m staying in the area, always amazing staff, makes you feel right at home, valet parking is amazing, great atmosphere and the warm cozy vibes are spot on. the views from the roof top are breathtaking and just over all an amazing accommodation!

Beautiful Hotel
Reviewed 2 days ago

The Charmant is a charming, beautiful hotel near downtown La Crosse. The rooms are elegant and quiet. The beds are unbelievably comfortable. I always sleep like a zombie when I stay here. The employees are always attentive and willing to do anything to make your stay enjoyable.

Lovely historic building!
Reviewed 4 days ago

Loved staying here. Gorgeous building and nice amenities. It felt very luxurious! The chocolate they left was wonderful too. There is also a beautiful rooftop bar. I would definitely stay there again!

Christmas season 2018
Reviewed 5 days ago

A lovely weekend in LaCrosse for the Rotary Christmas Light Show, The Charmant offers easy walking to the waterfront and many vibrant restaurants including their vary own. I would definitely recommend the Charming for a romantic,relaxing stay.