Very Good 241 Reviews
Jetsetter Approved
This Hotel meets our standards
This hotel meets our standards, but we haven't stayed yet

What We Love

  • Stylish interiors on an elegant Madrid street, with a welcome drink includedT
  • aking some interior-design tips home – the décor's just right
  • Walking to Parque del Buen Retiro for an afternoon of greenery
  • Tucking into tasty tapas in the hotel's Gastrobar

What To Know

  • Set to open June 2016
  • Located in the stylish Salamanca district, surrounded by boutiques and restaurants
  • The hotel has a chic restaurant and two buzzy bars


  •  Babysitting
  •  Bar
  •  Free WiFi
  •  Gym
  •  Handicap-accessible
  •  Parking On Site
  •  Restaurant
Disclaimer: This content was accurate at the time the hotel was reviewed. Please check our partner sites when booking to verify that details are still correct.
property home door Suite cottage Bedroom


A sleek and stylish hotel set on a leafy street in central Madrid, with a welcome drink

The Lowdown

Madrid is often Barcelona’s overlooked little sister, yet dig a little deeper and you’ll soon discover her distinct and elegant charms. What Madrid lacks in a wild nightlife scene it makes up for in sheer variety, with a range of architectural pleasures along its streets, an ever-growing culinary scene (that’s competing with the best of Europe’s offerings) and a ton of history – all adding up to one seriously slick city.
TÓTEM Madrid is situated in the city’s Salamanca district, just a leisurely stroll from Parque de El Retiro and some of the city’s best museums, shops, restaurants and art galleries. A sleek, up-to-date style exudes throughout, which you can enjoy over an expertly mixed cocktail in the bar or an evening tasting tapas in the Gastrobar. Guest rooms are wonderfully bright, with plenty of natural light and views over the tree-covered street from their balconies.


All TÓTEM Madrid’s guest rooms exude an up-to-date style that will see you stealing interior-design tips to take home. Deluxe Exterior rooms face the tree-covered street and offer lovely views from their balconies, while Deluxe Attic rooms come complete with atmospheric loft ceilings. Corner Junior suites are are bright and spacious, with a corner location that affords them plenty of light.


The hotel’s attractive restaurant is open daily for lunch and dinner, while the Gastrobar is open daily for breakfast, as well as lunch and dinner, when a tempting selection of tapas is offered. The Cocktail Bar provides every excuse for a tipple, serving expertly mixed drinks in relaxing surrounds each day, and until 3am on Fridays and Saturdays.


The centrally located TÓTEM Madrid is situated in the Salamanca neighborhood, northeast of the city’s historic center. The scenic Parque del Buen Retiro is just a few minutes’ walk away, along with the Museo Nacional del Prado, which displays national art.

How to Get There

TÓTEM Madrid
Hermosilla, 23
Madrid, 28001 Spain


4.5 Very Good 241 Reviews
Short stay in Madrid
Reviewed 1 week ago

Great location for a city hotel close to many quality restaurants and underground. Spotlessly clean large rooms with quality products. Daily supply of bottled water. Quality breakfast with lots of choice for every culinary taste. Great city to visit. Full of surprises. Hotel not the cheapest but good value.

Excellent value for the best location in Madrid
Reviewed 2 weeks ago

This was the second time we stayed here and were very happy again. The location could not be better, in the best area of Madrid and only 15-20 minutes from the airport. I used to stay at the Westin Palace but this location is much better for sightseeing, shopping and restaurants. I tried the Wellington hotel a couple of years ago and was disappointed (it's in the same area but needs urgent renovation).

Totem is a boutique hotel with very good service. They offer valet parking if you need it, have a very nice bar and restaurant, a good fitness center and not much else. The rooms are functional and attractive but tend to be relatively small. Since the rates are more than reasonable, book the largest room you can. The views of the rooms facing Calle Hermosilla are very nice. If you like running, the Retiro park is just a few blocks away. Bottom line: excellent value, perfect location!

Excellent location, friendly staff
Reviewed 3 weeks ago

Totem is located in the heart of Salamanca, the upscale shopping district in Madrid which is full of tree-lined streets and cute boutiques. I loved the location and found the hotel to be designed very tastefully with very friendly staff.

The only issue we faced was that our room featured a bathroom with no separation, so it's the bedroom looking into the sink with a toilet on one side with a glass sliding door and a shower on the other. Even with a partner, if one person wakes up to use the bathroom or even brush their teeth, it's like doing it beside your bed so it is a bit tough unless you're on the same sleep schedule.

I know that other rooms in the same category had a large sliding door, so definitely ask for those rooms! The walls are also incredibly thin so you will hear everything that's going on in the hallway.

Apart from this, I would highly recommend staying here.

Perfect hotel for a weekend in Madrid
Reviewed 4 weeks ago

We spent 3 nights in this hotel and we loved everything. Our room was very nice, comfortable, clean, well decorated. We got offered a welcome cocktail of our choice at the bar of the hotel. Room service dinner was delicious. We did not have breakfast at the hotel. The hotel is located in the chic area of Madrid close to the metro station, stores, restaurants. We walked everywhere, but for those who don’t like to walk it’s better to choose an hotel closer to the touristic center.
Friendly and helpful staff. Will stay there again.

Reviewed 1 month ago

This is my 5th stay at this hotel in less than 2 years, and sadly i am disappointed!!! This hotel has so much potential, yet the owners and staff refuse to acknowledge this nor make any changes to it.

The front desk staff are rude and less than welcoming!! They used to be super friendly, but they 2 ladies on check in were rude, clueless, unwilling to help or accommodating. One does not receive a mere ‘welcome back to the Totem hotel and we appreciate your business’ greeting!! One does not receive a welcome beverage or a towel to cool off from the sweltering heat. In fact NO WELCOME at all. Plus, i had booked a room of a higher category and the gal that checked me in was convinced i was booked in a lower category!!!

No caffe machine or tea kettle of any sort in the room. No complimentary water except on turn down service, and that too the staff “throw” it in your face, literally!

And the rooms, unless you book in a higher category, are falling apart. My shower was coming apart, the knob for the water fell off and the door fell outwards too.

I am so disappointed in the state this hotel has become!! I WILL NOT stay here again, until all issues are addressed and they make certain changes to the hotel in order to improve the experience off staying here. Considering the rate they charge, the hotel should offer far more than they are!
And TRAIN your front desk staff, as they are BLOODY rude and unaccommodating!!