Very Good 2626 Reviews
Jetsetter Approved
This Hotel meets our standards
This hotel meets our standards, but we haven't stayed yet

What We Love

  • Beach butlers delivering Tiki Bar drinks to your chaise on the white sand beach
  • The 18-hole golf course designed by Robert Cupp
  • Pre-dinner drinks at the waterfront fire pit

What To Know

  • The Bay Tower is quieter, but across the street from the beach and main resort amenities
  • For $30 to $60 per day, book a poolside cabanas and enjoy perks such as WiFi, sorbet and cold towels
  • Balconies are nonsmoking; smokers can light up at the fire pit and other outdoor areas
  • A $25 resort fee per night will be collected at the Jetsetter checkout


  •  Babysitting
  •  Bar
  •  Free WiFi
  •  Golf Course
  •  Gym
  •  Handicap Accessible
  •  Kids Club
  •  Parking On Site
  •  Pool
  •  Restaurant
  •  Room Service
  •  Spa
Disclaimer: This content was accurate at the time the hotel was reviewed. Please check our partner sites when booking to verify that details are still correct.
Balcony Bedroom Modern Patio Resort property home cottage living room bed sheet Suite farmhouse


Sprawling Naples resort with a beach, poolside cabanas and a golf course

The Lowdown

Divided between the Gulf Tower, Beach Tower and Beach House, the 189-room LaPlaya Beach & Golf Resort, A Noble House Resort, sprawls along a white sand beach. All accommodations feature lime green walls, floral throw pillows atop plush bedding and floor-ceiling doors that open to private furnished balconies. Guests are invited to stretch out and relax on the beach, in one of the private cabanas surrounding the hotel’s four pools (with beach butlers ferrying margaritas from the Tiki Bar, naturally) and by the fire pit over sunset drinks or S’mores. By day, guests alternate between the golf course, SpaTerre, and the Gulf of Mexico for kayaking, parasailing or standup paddleboarding. Work up an appetite for dinner? Make reservations at Baleen restaurant, where you can dine in either in the elegant dining room or right on the sand and try dishes such Florida Keys yellowtail snapper with creamed boniato, roasted bok choy, mango and aji amarillo.

In the Area

Those seeking time on the water can partake in chartered fishing trips or guided boat trips run by the Conservancy of Southwest Florida. Naturalists will also enjoy strolling the 2.25 mile raised boardwalk through the Corkscrew Swamp Sanctuary, or sailing around the monkey islands at the Naples Zoo at Caribbean Gardens. City slickers may prefer the shops and cafés of Fifth Avenue South (or, if rare bad weather hits, the stores and cinema at Mercato Shops).

How to Get There

LaPlaya Beach & Golf Resort – A Noble House Resort
9891 Gulf Shore Dr
Naples, FL 34108 United States


4.5 Very Good 2626 Reviews
Beware of price gouging
Reviewed 4 days ago

I know the title of my review can seem very negative so I want to lead off with the WHY behind it: my ONLY complaint about the LaPlaya and the reason for my 4/5 rating is because everything has a price tag. NOTHING is complimentary, nothing is included. Even the coffee pot in the room has a pricetag on the pod so brewing coffee in your room costs something. The hotel boasts a 'wonderful' coffee bar in the restaurant that is open in the morning. Even the most basic cup of coffee will cost you something while staying there, not to speak of the very pricey coffee drinks (latte, cappuccino, etc.) that are anything but wonderful. Normally a hotel will have a complimentary bottle of water in the room when you arrive that perhaps even gets replenished each day. At this hotel there's a $7 price tag on the bottle of Evian water. I understand the need for higher prices, it is a luxury beach resort with the Ritz as is nearest competition but I've stayed at the Ritz and even they throw you a bottle of water per person each day and offer free coffee in the rooms. Pricing in the restaurant for breakfast or dinner, around the pool and at the beach is also unusually high (this is Florida, not the island where everything is imported), for both food and drinks (smoothies for the kids cost $10). And you pay to park your car per day which I believe costs $35/day so that plus tipping the valet attendants multiple times each day can add up. We never mind paying for high-quality food, but this really was excessive in our opinions.

Negatives out of the way I want to say we enjoyed our accommodations very much. We stayed in the Beach Tower rooms and they are very spacious and well-appointed. We had a perfect ocean view which provided a front row seat to that quintessential Naples sunset every evening. Housekeeping services were great. I can't speak to the bed comfort as I have a bad back and don't really ever sleep well in hotels.

As for service, not a complaint: because the staff were lovely. We had great meal service and especially loved our server at breakfast each day Claudio - he did an outstanding job and we really appreciated him.

Another Great stay at LaPlaya
Reviewed 5 days ago

We love it here, it's the only place we stay on the Gulf Coast! The location can't be beat if you enjoy the beach and the staff is the best! The food is excellent at LaPlaya and there's hundreds of restaurants within 15 minutes of the hotel

Beautiful beach view and excellent restaurant.
Reviewed 1 week ago

Tower rooms high up and away from rear air conditioners ( noisy) facing beach excellent. Bed a bit bouncy. Had to climb in to jacuzzi to shower. Bathrooms could be upgraded but no real complaints. Staff excellent. Food first class. Cocktails and wine delicious. Very relaxing. Concierge excellent local knowledge.

Top notch!
Reviewed 2 weeks ago

Beautiful and relaxing, just what we needed. Wish we could have stayed longer. The sunsets were amazing. The spa was great. Wish the pool/hot tub was open a little bit later, but other than that it was a perfect stay!

Very romantic getaway
Reviewed 2 weeks ago

We came from Miami for a romantic getaway for my husbands birthday. Such a beautiful place. It might seem kinda outdated from the outside but the inside is newly renovated. We had an ocean view room that was very spacious and the bed was incredibly comfortable. Also you get to wear these soft bath robes. We had a great time! The staff was also great as well as rate restaurant downstairs. Amazing lounge area right on the beach with chairs and bonfire - perfect for the end of the day with a glass of wine.