Very Good 2584 Reviews
Jetsetter Approved
This Hotel meets our standards
This hotel meets our standards, but we haven't stayed yet

What We Love

  • Beach butlers delivering Tiki Bar drinks to your chaise on the white sand beach
  • The 18-hole golf course designed by Robert Cupp
  • Pre-dinner drinks at the waterfront fire pit

What To Know

  • The Bay Tower is quieter, but across the street from the beach and main resort amenities
  • For $30 to $60 per day, book a poolside cabanas and enjoy perks such as WiFi, sorbet and cold towels
  • Balconies are nonsmoking; smokers can light up at the fire pit and other outdoor areas
  • A $25 resort fee per night will be collected at the Jetsetter checkout


  •  Babysitting
  •  Bar
  •  Free WiFi
  •  Golf Course
  •  Gym
  •  Handicap-accessible
  •  Kids Club
  •  Parking On Site
  •  Pool
  •  Restaurant
  •  Room Service
  •  Spa
Disclaimer: This content was accurate at the time the hotel was reviewed. Please check our partner sites when booking to verify that details are still correct.
Balcony Bedroom Modern Patio Resort property home cottage living room bed sheet Suite farmhouse


Sprawling Naples resort with a beach, poolside cabanas and a golf course

The Lowdown

Divided between the Gulf Tower, Beach Tower and Beach House, the 189-room LaPlaya Beach & Golf Resort, A Noble House Resort, sprawls along a white sand beach. All accommodations feature lime green walls, floral throw pillows atop plush bedding and floor-ceiling doors that open to private furnished balconies. Guests are invited to stretch out and relax on the beach, in one of the private cabanas surrounding the hotel’s four pools (with beach butlers ferrying margaritas from the Tiki Bar, naturally) and by the fire pit over sunset drinks or S’mores. By day, guests alternate between the golf course, SpaTerre, and the Gulf of Mexico for kayaking, parasailing or standup paddleboarding. Work up an appetite for dinner? Make reservations at Baleen restaurant, where you can dine in either in the elegant dining room or right on the sand and try dishes such Florida Keys yellowtail snapper with creamed boniato, roasted bok choy, mango and aji amarillo.

In the Area

Those seeking time on the water can partake in chartered fishing trips or guided boat trips run by the Conservancy of Southwest Florida. Naturalists will also enjoy strolling the 2.25 mile raised boardwalk through the Corkscrew Swamp Sanctuary, or sailing around the monkey islands at the Naples Zoo at Caribbean Gardens. City slickers may prefer the shops and cafés of Fifth Avenue South (or, if rare bad weather hits, the stores and cinema at Mercato Shops).

How to Get There

LaPlaya Beach & Golf Resort – A Noble House Resort
9891 Gulf Shore Dr
Naples, FL 34108 United States


4.5 Very Good 2584 Reviews
Reviewed 3 days ago

Lovely property with magnificent views of the gulf congenial staff with great attention to detail management keeps the hotel in tip top condition great vacation location with plenty of nearby activities

La Playa Review
Reviewed 4 days ago

This was our fourth stay at La Playa and by far our favorite place to stay. The service is excellent, rooms are beautiful, Baleen is wonderful and the bar delightful. We love the warm and welcoming atmosphere and hope to return each year!!!

First Time in Naples; Must Visit La Playa
Reviewed 4 days ago

Best part of La Playa:
-Exclusive (regular visitors with Ferarris, Bentleys, etc.)
-Treat everyone the same
-Must be a visitor or member, but totally worth it.
-Pools have waterfalls and live music
-Beach is full-service with set-up by two super fast young chaps (drill the hole, put in the umbrella, set up your lounge chair, towels, done in 3 minutes)
-Clientele is top notch
-Beach is beautiful
-Stones throw from water ski and boat rentals (just walk down the beach)
-Great dinners (recommend the filet mignon)

-No coolers on the beach (which is an upside in some cases)
-None that I can think of really

Great place to relax. Loved it!

Utter perfection!
Reviewed 4 days ago

I was a bit worried after reading reviews but I don’t have to be. It’s perfect. Beautiful place, wonderful amenities and the staff wow hands down amazing. Austin at reception and Sarah at Baleen, but all brilliant! The room was stunning, the beach and the up keep fabulous. My only gripe is the usual, 8.30 am every lounger taken and no-one else at the pool but us! Surely this could be stopped. But loved it, loved it, loved it. As for being tall and hitting your head on the light, I am 6 foot, the light is above the table my head never went near it!

Exceptional proprty - wonderful sunsets
Reviewed 6 days ago

Our first trip to Naples and after looking around and meeting people who have residences there, we were at the best resort location.
The hotel beach House is awesome with unobstructed beach view only feet from the beach. Big balcony with plenty of room to sit and enjoy the view.
Close to the 4 pools and the fitness center and spa.
Baleen is wonderful setting, food and service for any meal. WE thoroughly enjoyed eating every meal outdoors! Even when it was chilly the heaters were on and you did not notice it.
La Playa is not inexpensive, but you have the perfect location.
My wife loves the beach and i the pool so we had what we preferred and could meet at the Tiki Bar for lunch. She enjoyed the pool area a few days as well.
Beautiful sunsets in comfortable chairs and fine drinks.
WE will be back!