Members Recommend
Very Good 1436 Reviews
Jetsetter Verified
This Hotel meets our standards
Our editors have been here and it has met our standards

What We Love

  • Whimsical interiors by famous designer Benjamin Noriega Ortiz
  • Marble bathrooms have Molton Brown products
  • Free WiFi

What To Know

  • The downstairs club is being redesigned
  • Classic Rooms start at 200 square feet
  • Many Deluxe Rooms have showers with large glass walls; not for the shy


  •  Babysitting
  •  Bar
  •  Free WiFi
  •  Gym
  •  Handicap-accessible
  •  Parking On Site
  •  Pet-friendly
  •  Restaurant
Disclaimer: This content was accurate at the time the hotel was reviewed. Please check our partner sites when booking to verify that details are still correct.
Bath Boutique City Modern bathroom property white bidet home plumbing fixture bathtub toilet


Whimsical dream world with design cred, celeb fave club, and Italian eats

The Lowdown

The NOMO SOHO (NoMo meaning nostalgic and modern) is an it-destination in the heart of stylish SoHo. Inspired by Jean Cocteau’s cinematic interpretation of the tale of “La Belle et la Bête” (Beauty and the Beast), designer Benjamin Noriega Ortiz casts a fairy tale spell in the lobby with feathery blue pendants, umbrella lamps, and silver lanterns reflected in mirrored tables and outsize silver urns. The playful wonderland continues in Italian NoMo Kitchen where a Deborah Lippman–designed glass sculpture hovers above the lush greenhouse-style dining room. Hallways lined in antique sconces and silver mirrors lead to “sleeping chambers,” where white platform beds and chrome nightstands appear to float cloud-like on the royal blue carpet. Walls are art-free, keeping the focus on the city views framed by 10-foot, floor-to-ceiling windows. Marble bathrooms have Molton Brown products and, in Deluxe Rooms, peep-show showers with glass windows giving you a view of SoHo (and SoHo of you). Set in a greenhouse lit by chandeliers dripping in crystals, NoMo Kitchen, formerly Isola Trattoria & Crudo Bar, serves up a taste of the Amalfi Coast in SoHo with modern Italian fare like salt-crusted branzino with stinging nettles and limoncello sauce.

In the Area

You’re in Manhattan’s premier shopping district, so flex that plastic at homegrown boutiques like 3.1 Phillip Lim and Rag & Bone, on Mercer Street, and Alexander Wang, on Grand Street. Refuel with the brunch crowds over eggs Florentine at French icon Balthazar or over baked eggs with barbecue short ribs at The Dutch. Order up a side of culture with the contemporary exhibits at the New Museum or over the art house flicks at Sunshine or Angelika movie theaters. Then grab a cocktail at punk rock speakeasy the Mulberry Project, where bartenders create concoctions based on the liquor you like and whatever fruits and herbs they have from the green markets or SoHo.

How to Get There

NoMo SoHo
9 Crosby Street
New York, NY 10013 United States


4.0 Very Good 1436 Reviews
Friends trip NYC 🎄
Reviewed 3 days ago

Wanted to stay in another part of the city, so we chose SoHo. Cute little boutique hotel. Rooms quite small, but clean. Nice Molton Brown toiletries. Happy that window opened a tad...nice bar & restaurant. Close to cute SoHo shopping, Little Italy, etc. Had one issue involving accessing the Wifi & was incorrectly charged for previous guests minibar tab, but was reversed.

Poor hospitality of staff
Reviewed 4 days ago

Staff is very careless and unprofessional. They front desk people should be behind the house or are in the wrong business to be working at the front desk. Delt with them a couple of times in regards to an issue and there was no communication, assistance or follow through. They spoke back to us and were very unkind and gave me 26 hours of stress due to their lack of doing their jobs.

Funky Boutique Hotel AND a great location
Reviewed 6 days ago

Absolutely LOVED our stay here, the truly funky hotel has great service, super clean and lovely rooms. The Concierge helped us with all our dinner reservations and managed even the impossible ones!!! All staff were efficient and helpful. We will definitely be back!!!

No Mo more
Reviewed 6 days ago

No Mo SoHo was highly recommended...I was disappointed in this Hotel. Hotel lobby is like a waiting area for Uber. Not formal and doesn’t give any direction to wether people are coming or going. Our King Suite was a tiny two rooms kinda. The sofa was the size of a doll house sofa. Bathroom was not a bathroom by any means. Toilst basically sits on the floor. Poor quality for the clients they want to attract and the rooms do not warrant the expense. There are many other choices in the city that are more comfortable and convenient. Location is basic in China Town......

Excellent location and very clean
Reviewed 1 week ago

I came to NYC with a friend for a girls weekend and shopping getaway. I was beyond pleased with the accommodations and the cleanliness of the hotel, rooms, and bathrooms. The restaurant was excellent for brunch and the location of the hotel is the best in the city. Everything from shopping to restaurants was walkable and so convenient. No need to ever leave SOHO! Will be the only place I stay from now on!