What We Love
- Munching on “Italian-ish” fare at the Talde team’s Massoni, which got a New York magazine shout-out
- Sipping a drink with a view at The Heights, on the 31st floor
- Pounding the pavement, starting with the buzzing streets of surrounding NoMad
What To Know
- Within walking distance of the Empire State Building, Macy's, Madison Square Garden, and Grand Central
- There are three bars and lounges, a restaurant and a coffee shop onsite
- Hotel bicycles are free for guests to use
- Free WiFi
- Free WiFi
- Handicap Accessible
- Parking On Site
New York has a new neighborhood – from the same portmanteau-loving locals that brought you SoHo (South of Houston), Nolita (North of Little Italy) and Tribeca (Triangle below Canal), comes already-iconic NoMad. Defined as the area north of Madison Square Park to roughly 32nd Street, with Sixth Avenue on the east and Lexington on the west, this Midtown enclave is a hub for the tech-savvy and the fashion-literate, with a gaggle of startups (it’s a vital part of New York’s “Silicon Alley”) and a host of high-end shops – Le Labo and the relocated Rizzoli Bookstore are two. Enter Arlo. The Manhattan-based chain of micro-hotels is bringing its own brand of sleek style to the area, in the form of the Arlo NoMad. As at Arlo Hudson Square, which made a splash in local hospitality circles when it opened in September 2016, the design here is colorful yet minimal; rooms are modest in size (“New York’s latest obsession,” according to the New York Post) at 150 square feet, but big in personality with clean lines, pops of color, and teched-out amenities. The real star of the show is Massoni restaurant, which got a shout-out in New York magazine and a profile in Eater; owned by the team behind Pork Slope and Talde, this eatery dishes out fare that mixes highbrow and lowbrow and Italian and American, and along with The Heights bar, on the 31st floor, is looking to become a local destination in its own right.
In the Area
NoMad is being hailed as Manhattan’s newest neighborhood but also dates back to the Gilded Age and retains Historic District status. Gape at the gorgeous Beaux-Arts building, or see namesake Madison Square Park, home to one of the original Shake Shack outposts. Popular restaurants in the area include Hill Country Barbecue and the eateries of Eataly, while there are some stylish boutiques within walking distance, as well. For traveling elsewhere, subway lines abound, or you can take a train from nearby Penn Station to one of Long Island’s quaint towns or hamlets.
How to Get There
The previous reviews are pretty accurate. The location is excellent. The Employees are AWESOME... very friendly and helpful. The Bars are very nice and good atmosphere. The Bed was comfortable and rooms clean. Just very very small... but this was ok as we spent very little time in the room.
The views from the room top are GREAT (photo is of Empire State Building from the roof-top bar)
Bottom-line, we would stay there again.
First off, the staff are all very nice and accommodating. They truly know how to treat guests well. I am giving only stars for first, the room size, which was small to the point of feeling claustrophobic, not even a place to open your suitcase. I paid extra for a city view and was given something east facing, which is not anything to pay extra for (the cool city buildings are to the north and and south). There was also a strange odor in my room that no one could get to the bottom of. It disturbed me a bit since it smelled like gas. And yes, I am used to NYC odors as I used to live there.
My biggest gripe was the "urban fee" that I was charged for $35/day and wasn't at all expecting. I've never been billed for this type of thing before at Manhattan hotel. I felt ripped off. It did include drinks but I don't drink so I got no benefits from paying this fee.
Lastly, if you're not a New Yorker you should know this is not a great neighborhood to walk around in late at night. It's in kind of a shady/dirtier side of the city, and you may get hassled by people as you walk to the subway (which I did). It's kind of close to the subway stations, but you still have to walk a bit on deserted streets to get to one.
I went there because I want to know the hotel, and the views. There was great, less noise than what I was expecting, good breakfast! I really enjoy the rooftop bar and the wine happy hour at the hotel bar.