What We Love
- The French-inspired Stephen Starr restaurant
- A discreet, no-nonsense “self-check-in” process
- Empire State Building and/or Brooklyn Bridge views from most rooms
- A glitzy onsite bar, The Blond—SoHo’s hottest new hangout
What To Know
- Rentable electric skateboards are available for exploring your urban surroundings
- Pet dogs are allowed for an additional fee
- In-room tablets are on hand for scheduling housekeeping services
- Guests can curate their own minibars, courtesy of online grocery store Thrive Market
- Free WiFi
- Handicap Accessible
- Parking On Site
When NYC-based hotelier Aby Rosen opened the doors to his maiden SoHo venture in the spring of 2016, social consciousness was most definitely on his mind. It’s why he skipped the velvet rope outside the hotel’s restaurants, brought in artist Jeff Koons to work with city teens to create a mural on the hotel’s south wall, and promised a chunk of room revenue to the Global Poverty Project. The property’s public spaces are just as warm and inclusive, with oak-paneled columns, plenty of natural light, and a custom-designed spiral staircase that pays homage to Manhattan’s ubiquitous fire escapes. If parts of the hotel feel like a sophisticated gallery, it’s because Rosen incorporated discreet works of art by the likes of Dan Attoe and Holly Fowler in the lobby and nightclub.
Though all 221 rooms and suites are endearingly earthy, with pristine oak floors, bamboo area rugs, and wall ceramics by Taiwanese artist Katie Yang, it’s those on the eighth floor that shine for their arched ceilings. If you can swing it, spring for the Terrace Suite, a true city sanctum complete with French doors and bird’s-eye views of SoHo.
Epicures flock to Le Coucou, a chandeliered, concrete-and-brick brasserie steered by acclaimed young chef Daniel Rose, who puts an emphasis on classic French techniques in carefully prepared dishes like oeuf norvégien, a soft-boiled egg and artichoke heart enveloped in smoked salmon, and a sinfully decadent chocolate mousse.
This artsy hotel (a post office in its past life) is tucked away in fashionable SoHo, a former manufacturing hub that’s now synonymous with high-end brands and some of NYC’s most popular restaurants.
How to Get There
I booked 11 Howard instead of the Public or Gramercy Park based on rating. I debated between 2 or 3 stars for 11 Howard - I give Public 3 or 4 and Gramercy 4 for reference. A Peninsula property is 5 star .
First we booked a king with terrace. The room was so small my daughter could touch one wall with out stretched arms and me the far wall, and it reached across. I called down after realizing that between the small room and no closets, loud party on the terrace two down from us, it wasn’t going to work. I was told the Terrace bedrooms are much smaller than the other rooms. Nothing else was available. The non existent closet is half height so you cannot hang any coats, long pants, dresses, etc unless you want them wrinkled. (See photo). And on the upper half tiny closet they have the safe installed so no use for anything but stacking shoes. We used the desk area for a dresser to stack clothes. There is a small dresser with three 6” drawers.
No coffee Nespresso in the room so you have to get dressed to go for coffee. Which disappears between 0930 and 10 on weekends. Hey, this is NYC I’m staying on west coast time so I don’t know why coffee can’t be there all day like other properties. Bathroom has no counter space so plan on putting your makeup or hair supplies on the toilet seat as you get ready. We used the app to order extra towels and wash clothes - got extra towels and toilet paper and Kleenex. Not even sure how that got translated. Not a 3 star so thus my debate with the rating. The rooms are danish modern and minimalist, but that should not mean minimum service and rooms. Same complaint as others with breakfast - couldn’t get service. The F&B manager happen to be at the desk area and I complained to him, he was able to get us a clothing rack in the room, which helped, but blocked the terrace door and still no breakfast. He said they had a waiter call out that morning so were short staff. You think ?! The day after Halloween - I could have predicted short staff. In hindsight I should have checked out in the morning and moved hotels.
Positive is the terraces are a good size for 4 people. The checkout person apologized for all the problems with room size, noise, etc. said maybe next time I could try another type of room. ????. Polite, but missing the point thinking I would come back.
I've always been impressed by the quality of the staff at 11 Howard. But I was blown away this past Monday. I needed to get to Penn Station and didn't realize my timing coincided with the shift change for cab drivers. I can usually find one myself, but couldn't at this particular time and place. In addition, I'm a geezer and an anxious traveler. Not only was my Uber App outdated but it also had the wrong credit card number. Tyler M came to my rescue with genuine warmth, attention and patience. The hotel is blessed to have her as one of its ambassadors.
TripAdvisor has categorized 11 Howard as 5-star, so I chose it with the expectation of
a higher quality room. We were “upgraded” through Amex to a King deluxe room, which was small (to be expected in nyc) with a little tree stump for a nightstand on one side of the bed and the desk up against the other side of the bed. The room was not in good condition - the outlet on the tree stump side didn’t work which made phone charging difficult, the rug was worn out and the walls were covered in scrapes. No bath robes, which I expect at a 5 star hotel. The bed was comfortable and I liked the overall feel of the hotel and library bar. We had fun at The Blond and the staff were very accommodating. It’s just all about expectations!