What We Love
- No crowds around the (small) rooftop pool
- Balconies overlooking the quiet end of Ocean Drive
- Room service from Prime One Twelve, Prime Italian and local diner Big Pink
- READ MORE: Find your perfect Miami vacation?
What To Know
- The hotel opened in December 2009
- Most rooms don't have beach or ocean views
- Occasional street noise from nearby Nikki Beach
- Free WiFi
- Handicap Accessible
- Parking On Site
Flashy restaurants often spring from boutique hotels. In this case the restaurant — carnivore’s den Prime One Twelve — came first, and the 14-room hotel followed seven years later as a quasi-clubhouse for its most ardent fans. The modern building, which is perched on a corner one block back from the beach in swanky South Pointe, feels like an intimate, modern pied-à-terre, with slick white-on-white minimalism mixed with an urban loft vibe.
Bed and Bath
Floor-to-ceiling windows flood the 14 open-plan rooms with Florida sunshine, adding warmth to the clean-lined white and chrome furniture. Vintage posters and plush upholstered headboards add coziness. Bachelor-pad style bathrooms have black and gray faux crocodile walls and multijet showers.
The bar and restaurant space acts as overflow for hot table Prime One Twelve (keep your eyes peeled for celebs). For a piece of the VIP action, take the elevator to the fourth floor and snag a cabana by the rooftop pool. Flat-screen TVs and bottles of Voss water will keep you entertained and hydrated, and if hunger calls, dial up a platter of kobe sliders.
In the Area
The South Pointe neighborhood (“SoFi” to locals) may feel low-key, but it’s home to some of the city’s most expensive condos and boldfaced names. Join them on the quiet stretch of beach a two-minute walk from the hotel or ogle their megayachts at the Miami Beach Marina, a five-minute walk away. Splurge on porterhouse steak for two at the hotel’s restaurant, Prime One Twelve, or sample the company’s other hip area restaurants, Prime Italian and nouveau diner Big Pink. You’re likely to run into a Kardashian or two, there or at their boutique, Dash, a few blocks north on Washington Avenue. If you want a bit of the Miami party action, skip across the street to Nikki Beach, where the party lasts from brunch to sunrise.
How to Get There
I stayed at the Prime Hotel on a recent girls trip. The room was nice and close to restaurants and the beach. Everything was clean and the staff were friendly. We didn’t actually eat at the hotel but there was a full restaurant every night so that is a good sign. I would stay here again if I was visiting Miami. The location is the best feature!
I stayed at your hotel for one night with my sister and dealt with Alejandro!!! His customer service was nothing but AMAZING from checking in to checking out! He literally went the extra mile to accommodate us and made us feel welcome! Im very big on customer service because I work in that type of industry. I would definitely recommend/stay at this hotel again! Thank you again <3
Great Location. Awesome little spot in South Beach (south of 5th). Quiet but loaded with great restaurants. Also only a few minute walk to all the touristy stuff on Ocean Drive. Beach is only a block away. Prime 112 is literally next door. Prime Italian is across the street. Nikki Beach is across the street.
Rooms are modern and were super clean. This is a boutique hotel. Pool is nothing to be desired. More like a small splash pool. Only like 2 feet deep and narrow. The roof needs some work too. Entrance to the hotel is weird and there is no signage. You actually go into the restaurant to find the lobby desk. The staff were Great though once you found them. Check in was easy and fast. Would stay here again because of the convenience of location, but it is more like staying in an apartment than a hotel.
We traveled with friends to Miami Beach, the hotel they were staying at was booked so we booked the Prime. It was awesome the room was large and clean the service was excellent. Right down to the cookies in the room and the hand written welcome note. We will be back soon!
This hotel is in a great location (South of Fifth) and away from the craziness. The place has some unique issues, like the reception desk being located in the middle of the dining room. But let me tell you, our experience with the women that worked the desk when we checked in (Rachel) was phenomenal. I mean the best that I have seen in any customer interaction maybe ever! I won't go into details for fear of setting the bar too high, but she made the trip a very memorable experience.