Excellent 684 Reviews
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What We Love

  • A brand-new beachfront retreat in historic Cape May – includes a studioHaving access to the TripAdvisor-favorite sister property for seafood or surf lessons
  • Wandering off to the shops of the Washington Street Mall
  • Sunning on the sandy Atlantic beach that the brand-new getaway faces
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A boutique stay at a freshly minted oceanfront retreat on Beach Avenue in charming Cape May

The Lowdown

Got a soft spot for the elegant, lacy architecture of the Victorian era? If so, you’ll love Cape May. Technically south of the Mason-Dixon Line, and proud of its Southern spirit, this charming New Jersey beach town was America’s first-ever seaside resort and features dozens of dazzling homes from that period in its history, many of them landmarked. At its center is the Washington Street Mall, a promenade of quaint shops that trade in everything from handmade fudge to hand-milled lavender soaps, plus that hand-pulled saltwater taffy that the Shore is famous for.
If you like some brand-new with your old, you’ll want to base your stay at Icona Cape May. Just minutes from the above shops, this beachfront getaway offers a more modern perspective on coastal living, with fresh Bahamian-inspired design by the architecture firm Achristavest. Each abode comes with at least one flat-screen TV, and a hip dining scene, spa treatments, surf lessons and yoga on a private beach are available at the TripAdvisor Travelers’ Choice Award-winning sister property. Just call your escape the best of both eras.


 Icona Cape May’s 56 newly re-built accommodations are set in a beachfront building boasting lots of light. You’ll be able to select from a studio with one king or two queen beds; either way, you’ll enjoy a Keurig coffeemaker, a compact refrigerator and a microwave. You’ll also have a shower in the Carerra marble bathroom, where you can rinse off after a day at the beach. 


 Head to 10-minutes-away sister property Icona Diamond Beach to choose between two Atlantic-view settings for your freshly caught seafood: Coastal Blue Oceanside Bar & Grill and Bungalow No. 1 Beach Bar. At the former, you’ll find coastal catches prepared with farmer’s-market fare, in elevated American dishes. At the latter, the vibe (and blue-centered palette) is a little more cool and casual; here, you’ll be able to gaze at the beach, while ordering a drink or a snack and listening to live music. 


 Cape May is a charming Jersey Shore town considered America’s first seaside resort. It’s packed with charming, lacy houses from the Victorian era, including the mansion at the Emlen Physick Estate museum. Many of the historic buildings can be found along the Washington Street Mall, an easy walk from Icona Cape May, where they’re home to quaint little shops that peddle bubble bath, kettle corn, taffy and other beachy gifts. If you prefer to beach bum, you only need to walk out the hotel’s front door, though a private beach (along with surf lessons, yoga classes and spa treatments) are on hand at sister property Icona Diamond Beach, a 10-minute drive away.

How to Get There

Icona Cape May
1101 Beach Ave
Cape May, NJ United States


Another Great Stay
Jeff G

This was our second time staying at the ICONA. Both times we were attending the Exit Zero Jazz Festival. We prefer the ICONA location as it is on the quieter end of Beach Drive and parking on site or on a nearby street is not a problem. The staff is pleasant, the rooms are very nice and very clean.

Great as usual!

This is our third time staying at Icona since it opened. Still very clean, great staff and quiet location. We always enjoy our stay off season because it is so relaxing and peaceful. We even received an upgrade from Chet which was a welcome surprise. Just love staying here!

Clean and great location
Stephen K

I spent a few days here during December of 2018. The only negative about this hotel is the parking under the building. Super tight. Other than that I would come back if I am in the area. Comfortable room/bed/clean bathroom/ friendly staff. Worth the spend. My brother and his wife recently stayed for a week in September of 2019. If you can make him happy you are on top of the World. They loved it!