Rocco Forte Brown’s Hotel
What We Love
- The impeccable service
- Indulging at the Champagne Afternoon Tea
- The black-and-white Terence Donovan photography in the Donovan Bar
- The location, only a short walk from the shops on Oxford Street
What To Know
- The restaurant can get busy; book in advance
- There's plenty of live music, from live jazz in the Donovan Bar from 9pm to midnight (Monday through Saturday) to the pianist in the English Tea Room
- READ MORE: How to see London for free
- Free WiFi
- Parking On Site
- Room Service
Made up of 11 townhouses in posh Mayfair, Brown’s Hotel is nothing short of a British institution. Opened in 1837, the hotel had a chic modern overhaul in 2005 when Sir Rocco Forte and the talented Olga Polizzi took the helm. Think plush carpets, neutral tones, enormous beds clad in white linens and marble bathrooms. Downstairs, the HIX restaurant dishes up delicious British cuisine amongst artwork from Bridget Riley and Tracey Emin. There’s a bijoux spa, and the Donovan Bar serves a mean cocktail. If you like your hotels with a hefty dose of history, then Brown’s is your place. Queen Victoria was a regular visitor, Rudyard Kipling wrote The Jungle Book in the tea room and it was here that Alexander Graham Bell made his first U.K. phone call. If only the walls could talk.
In the Area
The best of England’s high-fashion stores are at your doorstep, including Selfridges, Liberty and the Topshop flagship store at Oxford Circus. If the sun puts in an appearance, have lunch alfresco at Hyde Park, one of the city’s most picturesque green spaces. Expect to hear lively debates, rants and ramblings every Sunday at Speakers’ Corner in Hyde Park, where orators have taken to their soapboxes to celebrate freedom of speech since 1872 (heckling optional). For more park life, do a circuit of the Serpentine and admire the more than 4,000 trees, stop by the Diana Memorial Fountain and stroll down to Buckingham Palace to take a tour of the royal residence.
How to Get There
Loved our stay, this was our third visit and we definitely shall be returning for a fourth. The staff both in the hotel and the bar are the friendliest we have seen in a very long time. A fantastic location in easy reach to all the amazing highend shops, so many lovely restaurants nearby, the choice is mind blowing. Thank you so much Browns, you have excelled yourself yet again.
Convenient, excellent room, but lacking in the crispness, style and efficiency of the great Rocco Forte Hotels such as the Savoy or the Hotel des Ruisse...slow and slightly unfocused service. Classic move that we all hate--they insist on taking light bags which are no trouble and then you're still waiting for them twenty minutes after your in your room. Check in felt endless. Nice people, well meaning, but need a little more direction.
A quick note about another wonderful week at Brown’s Hotel. What consistently impresses one about Brown’s is the attentiveness of the gracious staff. Upon arrival George (and I regret not knowing George’s proper title) took charge to ensure that our check-in was smooth. Since we had arrived at 10:50 on Remembrance Day, George offered either to get us to a service nearby or participate in the two minutes silence in the lobby. We attended in the lobby as George led the observance by staff and we marvelled that such a thing was not done in Canada. Two other examples of staff attentiveness stood out. Upon returning to our room one day, the scruffy receipt that I’d been using as a bookmark had been supplemented by a Brown’s Hotel bookmark. You know your maid service is top notch if even the bookmarks have been organized! Finally, a thank-you to Gina who brightened our one rainy day in London by finding us a place by the fire in Brown’s tea room. We look forward to returning soon.
My husband and I just had our third fabulous stay at Brown’s. This is a perfect hotel! Our suite was large and beautifully decorated. The staff was warm, welcoming and helpful. The food and rom service at this hotel is great! It is in a wonderful location. We always look forward to returning!
Browns is a hidden gem in the heart of Mayfair. Rooms are a good size and the service is excellent. I would 100% stay here again and recommend it to anyone looking for somewhere boutique to stay in London.