Very Good 759 Reviews
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This Hotel meets our standards
Our editors have been here and it has met our standards

What We Love

  • Jetsetter 2014 Best of the Best Winner: Best Big City Sleep
  • In the center of the action; Soho's drinking dens and sceney dining spots are on your doorstep
  • Calm and cozy country house vibe
  • Mammoth freestanding tubs in the Bigger Rooms and most Medium Rooms

What To Know

  • Some street noise can be heard from the guestrooms, especially on weekends
  • No fitness center on-site, but the reception team can arrange free access to a local gym and make bookings at the Cowshed spa on Carnaby Street
  • Reservations are recommended for weekend brunch in the Dining Room


  •  Bar
  •  Free WiFi
  •  Restaurant
  •  Room Service
Disclaimer: This content was accurate at the time the hotel was reviewed. Please check our partner sites when booking to verify that details are still correct.
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Georgian townhouse turned hip hotel with a British brasserie and a country pad vibe in the heart of Soho

The Look

Since 1732 this four-story townhouse has served as an aristocratic residence, and a drinking den for the likes of Francis Bacon and Lucian Freud (it operated as the Gargoyle Club, a high-society speakeasy between 1928 and 1978). Since taking over in 2009, the Soho House Group has transformed the whitewashed Georgian edifice into a hip hotel in the heart of neon-lit Soho. From the antiques-strewn, wood-paneled lobby to the rooms, which have four-poster beds, to the Tracey Emin artwork in the dining room, the property pairs a country house vibe with a great British aesthetic.

Bed and Bath

The 39 guestrooms are cozy and individually furnished with hand-painted Georgian wallpaper, vintage armchairs, floral headboards and seagrass carpets. Welcoming touches include shortbread, posh tea and proper coffee served in silver pots, and a retro radio hums on arrival. There are handy amenities aplenty such as hair straighteners, hot water bottles and a Blu-ray player (there are tons of films to rent from the library downstairs). Bathrooms are decked out with Victorian-style sinks, checkerboard floors and rain showers; most Medium Rooms and all Bigger Rooms have freestanding tubs in the bedrooms, and you’re encouraged to use the full-size Cowshed products during your stay and take the mini bottles home.


The intimate lobby cum lounge is a candlelit country house concoction of wood paneling, teal velvet armchairs atop tapestry rugs, hefty cabinets lined with hardback books and a crackling fireplace just by the entrance. There’s a Nespresso machine, teamaking facilities and a selection of magazines to flick through in the small alcove behind the reception desk. The all-day dining room is a British take on a Parisian brasserie, with a long mahogany bar, cut glass chandeliers and red leather banquettes. It’s a popular brunch spot (try the Lorne sausage, tattie scones and fried egg), and it attracts a media mob in the evening to dine on such hearty British comfort food as steak and kidney pie and apple and rhubarb crumble.

In the Area

The pick of London’s best restaurants are on the doorstep, from newbie hipster joint Social Eating House to Soho stalwart Kettners. Fill up on dim sum and Chinese pastries at Yauatcha and get a caffeine fix at Foxcroft & Ginger. Shopping thoroughfare Oxford Street is just around the corner, or hit Carnaby Street and Kingly Court for smaller independent boutiques and to browse Liberty, arguably the city’s prettiest department store, where creaky staircases lead to artfully designed rooms stocked with luxe labels.

How to Get There

Dean Street Townhouse
69-71 Dean Street
London, W1D 3SE United Kingdom


4.5 Very Good 759 Reviews
Great value/atmosphere/service
Reviewed 2 weeks ago

I love this place. Classic style decor, good selection of dishes, good wine, good bar, table, bar or banquet seating. Positive vibe, good service. Smart or relaxed. I mean, you can’t go wrong. It’s a classic all time winner.

Unpleasan/unhelpful t staff
Reviewed 4 weeks ago

Reception staff totally unfriendly- I asked for a table to sit and have a drink with a friend and was told there weren’t any. Then a couple walked 5 mins later, asked for same thing - they also had no reservation but were shown to a table straight a way.
I have been here a number of times and I am not impressed by this treatment at all.

Reviewed 1 month ago

We visited with family for Saturday lunch.

Good welcome and excellent cocktails at the bar.

This is a smart style bistro restaurant and the decor and ambiance lives up to this.

The food was suitably nice without being fantastic, however this is bistro and not fine dining. The steak was very flavourful and cooked well.

The service however was slow and a bit slap dash. The waitress was very poor indeed at poring wine, more went on the table than in the glass, and we had to ask for a napkin to clean up! It took an age for our order to be taken and even longer for another bottle of wine, which again was poured appallingly.

We were with family so had an enjoyable afternoon any how. However if we’d been just a couple no doubt you I would have given 3 stars.

Good, but could do better!

Reviewed 2 months ago

Have been frequenting the restaurant for years and it’s always been a great experience. This time all a bit flat. Service was lacking. The waitress called me “sir”. I’m most definitely not a man. Slow. Fish and chips (£16) was nothing special. In fact it was mediocre. I’ve had better at the local pub.
£80 for lunch with no alcohol and no desert is not worth it. Go elsewhere, London is full of great places that care about the service they offer and the food they serve. Is this place a victim of its own success? Complacent?
I won’t be coming back to Dean Street Townhouse.

The best hotel we’ve stayed in In London
Reviewed 2 months ago

We visit London a good deal and have tried a number of hotels over the years (around 14-15). In our opinion the Dean Street Townhouse is indisputably the best. The location is superb and the staff is lovely. Marcin in particular was so helpful in every way in our recent stay. I have no idea how much he is paid but pay him more - he deserves it! We are looking forward very much to staying in the Dean Street Townhouse on our return trip next month.