The Standard Hollywood
What We Love
- Perfect Sunset Boulevard location for exploring West Hollywood
- Views of LA and Hollywood Hills
- DJs & art events add to the property's party vibe
- 24/7 Restaurant is (obviously) always open
What To Know
- The scene is catered to adults; children 20 and under are not permitted
- This was the original Standard—décor isn’t as updated as more recent properties
- Sunset Boulevard can be noisy at night
- Free WiFi
- Handicap Accessible
- Parking On Site
Wild West Hollywood icon with saucy style, 24-7 eats and one of the city’s best pool scenes
Andre Balazs brought sexy back to Sunset Boulevard when he opened The Standard in 1999 with celeb-investors Leonardo DiCaprio and Cameron Diaz. It’s a testament to his brand of cool that this party pad is still bumping decades later, thanks to quirky design touches like swinging lucite and chrome chairs, shag covered walls, and a scantily clad woman reclining in a fish tank behind the front desk. Upstairs, rooms take cues from the famous pool below with cobalt rugs and Marimekko patterned curtains of baby blue and cream. Raid the minibar, kick back on a silver beanbag chair, and watch the madcap video art installations that loop on the flatscreen TVs. The place to be, however, is at the pool, where DJs spin while the pretty people play ping pong, lounge in teepees on astroturfed platforms, or float in the water on fluorescent inner tubes. Forgot your shades? There’s an outpost of hip eyewear brand Warby Parker in the lobby. Sop up the booze any hour of the day at the diner-style 24-7 Restaurant, and don’t miss the mmhmmm nightclub, a secret lounge with live music and bottle service.
In the Area
Fred Segal is a high-end shopping Mecca, with uber-cool fashions for women, men and kids. There’s even a happening café area for a quick star-studded bite while you shop your wallet clean. Beckley is a novel kind of shopping experience, with personal shoppers, stylists and tailors on hand to serve clients. A private interior garden offers a spot to relax after the stress of competitive shopping with friends. Hear movie deals being brokered over post-work drinks at Laurel Hardware, a vintage-chic restaurant and bar housed in a former hardware store. Make reservations in advance to sample star chef Michael Voltaggio’s wildly inventive fare at Ink.
How to Get There
This hotel has been wonderful.
Totally relaxed, safe atmosphere for me on my own, the first visit ever to USA
The hotel was recommended by my son who lives in West Hollywood, and I couldn't have been happier.
The room was HUGE, comfortable, clean, and quiet.
Everyone was friendly and efficient, the restaurant is great.
I would definitely stay here again and definitely recommend it.
I recently stayed at Standard Hotel Hollywood for 2 nights (Sept 4-6). I had such a great experience that I sought out Jon the guest relations/experience manager to applaud him and staffs for making my stay feel like it was my house and they were my family trying to make everything go smoothly. I can vividly remember how Aaron at Standard’s in-house restaurant was always unflappable and knew just what to say and do, no matter if I showed up for breakfast in PJ’s, or a power lunch with associates. How Ella (hope I got her name right) at pool bar knew just when to appear with more hydration and libation. And how Ty and Lauren made me feel greatly missed when I was checking out.
I know this is what every hotel tries to do with their loyalty programs, fluffy beds, fancy lounges and free upgrades. But without a face, a human to associate with, they all kind of blend and blur together.
Not all is perfect. Being this is heart of Hollywood, I was expecting Standard's room to be swanky, groovy and flashy. It wasn’t. It’s more like an Ikea (functional and pseudo-modern furnitures) in a big but tired looking room (popcorn ceiling, uninvited sound from upstairs, and loud AC). Despite of these shortcomings, my room was well kept (I was expecting it to be smokey or skunky but none of it) and I slept very well, even with live music coming from pool bar (on Wednesday night) which I enjoyed tremendously from my balcony overlooking pool.
My trip was for business, and Standard made it very easy for me to conduct business as it offers easy valet parking for people visiting me. We always found quiet spaces at the restaurant or pool area to work, 24/7, and were even getting inspired and entertained by people and vibes around. And having a car I was able to get to westside, Hollywood and downtown within 30 min without using freeways.
Standard Hollywood is not for everyone. But they truly excelled at one immeasurable thing. Putting heart into what they do, and they won mine.
I asked how to control the room temperature - I was told that the "hotel is maintained at an even 76 degrees".... I responded (sarcastically) how nice that some random person has decided that 76 degrees is a comfortable temp. for me - not!! that is just the beginning. The hotel is definitely trying to be the "pool bar scene" - too bad it is just not quite there yet. The room WiFi is horrible, the TV - 24 inch monitor really. The only good thing is that the front desk staff are really nice. I guess you have to be... We will never stay there again - you are much better off at the London, Grafton, etc.