Very Good 852 Reviews
Jetsetter Approved
This Hotel meets our standards
This hotel meets our standards, but we haven't stayed yet

What We Love

  • The Jawbone Big Jambox Bluetooth speaker in each room
  • Getting in a boxing workout in the fourth-floor gym
  • The gussied up British pub grub at the James Beard-nominated Cavalier restaurant
  • Playing pool and shuffleboard in the game room

What To Know

  • Street noise has been known to filter in to the rooms
  • Free WiFi, but there’s a daily charge for high-speed
  • There are no particular amenities for children; families may prefer to stay elsewhere


  •  Babysitting
  •  Bar
  •  Free WiFi
  •  Gym
  •  Handicap Accessible
  •  Parking On Site
  •  Pet-friendly
  •  Restaurant
Disclaimer: This content was accurate at the time the hotel was reviewed. Please check our partner sites when booking to verify that details are still correct.


SoMa district whose tech savvy aesthetic, “found art,” and evening cocktails and Ping-Pong attracts a hip young crowd

The Lowdown

Hotel Zetta is styled as an “urban retreat,” and it lives up to that promise with an abundance of public spaces for drinking, playing, and relaxing. There’s a game room stocked with board and video games that mimics a Silicon Valley start-up, a small fitness center, and a lobby that features a giant Plinko wall. Guest rooms are larger than you usually find in San Francisco, and have a modern aesthetic that incorporates butcher-block desks and black leather headboards. Minibars are stocked with local, organic, vegan and gluten-free snacks (although there’s a section for more traditional chocolate bars and sodas, too), and each room has an Illy espresso machine. Contemporary art, from murals to graffiti to installations that have been plucked from the trash and affixed to the wall, is an interesting—and Instagrammable—feature throughout the hotel.

In the Area

With a prime spot in San Francisco’s South of Market (SoMa) neighborhood, the Zetta is close to some of the city’s best art spots and restaurants and just a couple of blocks from the Union Square shopping district. The enormous Westfield mall is just around the corner, too. Kick off every day with a Chemex coffee from the much-lauded Blue Bottle, just across the stree, while Farmer Brown, an industrial-chic soul food restaurant with modern versions of grits, catfish sandwiches, and candied yams, is a two-minute walk away. Not to mention a 10-minute stroll through the Yerba Buena gardens brings you to St. Patrick’s Church, the Museum of Modern Art, and the Museum of the African Diaspora, all San Francisco must-sees. Public transportation access is nearby, including the Powell Street cable car and a BART station for making trips across the bay to Oakland and Berkeley.

How to Get There

Hotel Zetta San Francisco
55 5th St
San Francisco, CA 94103 United States


Great location, comfortable clean rooms

I typically stay at big-name chain hotels when I travel for business, but I'm so glad I didn't this time. Hotel Zetta was kind of funky and different, while being very comfortable and quiet. The room amenities were great, as was the second floor game area. What a great place to catch up with friends and colleagues at the end of the day! I would definitely stay here again.

Love this hotel. Cool atmosphere and great service!

Excellent location in SoMA, great atmosphere (the bar was quite lively for a Tuesday night.) I love their gym -- modern smart treadmills and all the kettle bells and medicine balls you need. Super welcoming and pleasant staff. Rooms don't have a great view (mine looked into a U-shaped shaft adjacent to 2 other room windows) and they're a little small, but they're nicely appointed. Definitely recommend.

Wonderful surprise in San Francisco.

Just recently stayed at Hotel Zetta in San Francisco. Didn´t have any previous knowledge of this hotel, just based on other reviews and they did not disappoint.
Very nice hotel, just the right size and with a personal touch from every member of the staff, to help out in any issue or question.
Great location, right off Market street and Powell with plenty of options concerning public transportation.
Walking distance from Union square, Chinatown and North beach.
We do recommend this option when traveling to SF.